Meet Brad & Aubrie

Veteran-owned. Panama City, Florida.

Pull up a stool.

We're the husband-and-wife team behind Fat & Weird, making big stuffed cookies since 2018. Hit play and meet us, then scroll for the whole story.

Brad BromlowEngineer and Navy veteran

Aubrie BromlowCreator and entrepreneur

Meet Brad and Aubrie. Posted October 2026, 23 seconds

What we've built since 2018

  • 4M+ cookies soldand over 300,000 happy customers
  • Target, 2026Lil Weirdos Mini Cookies in Target stores nationwide
  • Walmart, November 2026Lil Weirdos Mini Cookies arriving at Walmart
  • H-E-B and MeijerStuffed Cookie Dough Bites in 100+ H-E-B stores and Meijer stores; selection varies by store
  • Sweets & Snacks Expo 2026Stuffed Cookie Dough Bites: top-5 finalist, Most Innovative New Product
  • Forbes, January 2022Featured in Forbes
  • On national TVAs seen on ABC, CBS and NBC
  • Veteran-ownedA family company in Panama City, Florida

The story, in our words

It started with a birthday surprise

Brad

I'm Brad. I'm an engineer and a Navy veteran, and Aubrie and I started Fat & Weird together.

Aubrie

Hi, I'm Aubrie! I'm Brad's wife, a creator and entrepreneur, and a former speech language pathologist. In April 2018 I secretly asked my Instagram followers to send Brad cookies for his birthday.

Brad

Over 1,000 cookies showed up.

Aubrie

You guys, over 1,000 cookies! Let's be real, that's a birthday surprise.

Brad

Four months later, in August 2018, we started Fat & Weird.

Aubrie

Big. Stuffed. A little weird. And so good you text your friends about it.

How it all startedAubrie tells the origin story. Posted December 2025, 81 seconds

All in

"We put our own names on the line."

Brad

To land the Target program, we needed new machinery. Aubrie and I personally guaranteed the line of credit against our home to buy it.

Brad

Today our Lil Weirdos Mini Cookies are in Target stores nationwide. That's what believing in something looks like.

Aubrie

When Brad asked if we were making the right call, I told him, "I'll live with you in a cardboard box if that's what we got to do." God has been good to us.

  1. Spring 2026Building a brand-new Lil Weirdos Mini Cookies line in Atlanta
  2. Summer 2026120,000 bags on our first Target order
  3. November 2026In Target stores nationwide, and arriving at Walmart
The Bet, part 1Brad in Atlanta, building the Lil Weirdos Mini Cookies line. Posted May 2026, 67 seconds

Who we go up against

Fun cookies first. Now, the cookie aisle.

Brad

We started Fat & Weird to make fun cookies, because no one was making fun flavors like we did. Big cookies with something stuffed in the middle, like Massive Eruption, our lava cake cookie stuffed with fudge. Flavors that make you laugh before you take a bite.

Aubrie

Now we're bringing that fun to the cookie aisle with Lil Weirdos Mini Cookies. Let's be real, y'all, that aisle has looked the same forever. We're here to make it weird.

Here's who we go up against in the cookie aisle:

  • MondelezOreo, Chips Ahoy, Nutter Butter, Tate's
  • FerreroKeebler, Famous Amos
  • Campbell'sPepperidge Farm
  • PepsiCoGrandma's Cookies, Siete
  • General MillsPillsbury refrigerated cookie dough
1912Oreo launches
1963Chips Ahoy launches
2026Lil Weirdos Mini Cookies hit Target nationwide

My take: the cookie aisle hasn't seen real innovation in 20+ years. Same cookies, new flavors. Lil Weirdos Mini Cookies are our answer.Brad's opinion

How we made Lil Weirdos Mini CookiesAubrie in the bakery. Posted May 2026, 60 seconds

Who you're supporting

Two founders. One team. Your cookies.

Brad

We're a veteran-owned family company in Panama City, Florida. When you order from us, you're backing Aubrie, me, and our team. Every cookie is made fresh daily.

Aubrie

Thanks for being here, you guys!

4.7 stars from 12,600+ combined Shop app and Yotpo reviews Some reviews were left by customers who received a free item or discount.

A few of our favorites

Start here

More from the two of us

Keep watching

Launch day, August 2018Our first cookie taste test, 8 minutes
Best year ever, or the worst? 2025The ups and downs behind the scenes, 14 minutes
How we started, the 2023 tellingFrom our Instagram, 2023. Aubrie narrates, 45 seconds. We've come a long way since.
The Bet, part 2The week everything broke. Posted May 2026, 62 seconds
The day David Goggins ate our cookiesBrad tells the 2019 story. Posted January 2026, 46 seconds; the giveaway at the end is closed
"We don't have that, but we do have you."Brad and Aubrie. Posted October 2026, 16 seconds

Let's get you a cookie.

Made fresh daily with real butter. Every cookie individually wrapped. Ships within 2 business days.

Free shipping on orders $55 and up.

Questions about us

Who founded Fat & Weird Cookie?
Brad and Aubrie Bromlow, a husband-and-wife team, started Fat & Weird Cookie Co. in August 2018. Brad is an engineer and Navy veteran. Aubrie is a creator and entrepreneur in her own right and a former speech language pathologist.
Where is Fat & Weird based?
Fat & Weird Cookie Co. is based in Panama City, Florida, and is veteran-owned.
How did Fat & Weird start?
In April 2018, Aubrie secretly asked her Instagram followers to send Brad birthday cookies, and over 1,000 arrived. That birthday surprise led to Fat & Weird in August 2018.