Why Fat & Weird Cookie’s “Fat & Weird Cookie” Went Viral on TikTok—and How You Can Get One
TikTok Stardom: 1,500+ UGC Reviews and Counting
Fat & Weird Cookie has officially gone viral on TikTok—with more than 1,500 user-generated reviews (UGC) pouring in from cookie lovers everywhere. That kind of viral buzz? It's social proof gold, showcasing real reactions, honest reviews, and genuine excitement—fueling even more shares and trending potential.
@blatantreviews $23 VS $150 Cookies. #foodie #cookies #foodtok #foodreview #review #food ♬ original sound - Blatant Reviews
What Makes Fat & Weird Cookie Truly Unique
Born from Curiosity and a Cookie Obsession
The brand’s journey began in April 2018 when Aubrie asked her Instagram followers to send cookies to surprise Brad for his birthday. Over 1,000 cookies arrived, sparking a mission to craft the ultimate cookie experience. By August 2018, Fat & Weird Cookie was born—crafted to combine the best of what they loved, fix what they didn’t, and add a twist that's all theirs.
Over-the-Top, Gourmet, and Gigantic
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These aren't your average cookies. Expect 5.5-ounce stuffed cookies and even MEGA one-pound versions—each made to blow your mind.
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Every cookie is crafted with a unique base dough and loaded with goodies and treats, sending your taste buds on a joy ride.
Fresh, Nostalgic Flavors
Cookies are Made Fresh Daily, offering new and nostalgic flavors designed to surprise and delight with every bite.
Flavor Lineup: What’s Inside the Cookies
Fat & Weird offers an incredible selection of stuffed gourmet cookies, each with its own personality:
From the “Gourmet Stuffed Cookies” collection—here are a few fan favorites:
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Massive Eruption – A chocolate lava cake-inspired giant cookie.
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Cookies Anonymous – A vibrant Blue Monster cookie with Biscoff butter filling.
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Chip N Drip (formerly Big Sexy) – A decadent chocolate chip cookie with caramel layers.
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The Party Animal® – Almond confetti sugar cookie for a fun, festive bite.
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Caked Up (Big Booty Dough) – Birthday cake flavor explosion.
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Some Mores (S’mores) – Take s’mores to a whole new level.
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The Pudge – Peanut butter lovers’ dream.
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Plus other fun names like Black Beauty, Aubrie Doughkie™, Cookie Terrestrial, Holy Chip, Yabba Dabba, Chocolate Wasted, and Afternoon Delight.
Each cookie is individually sealed for ultimate freshness and meant to be a shareable, indulgent experience.
Why TikTok Works So Well for Businesses Like This
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Visual Appeal – Seeing a gooey, stuffed cookie in slow-mo or close-up? Instant craving.
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UGC Power – Real people enjoying cookies = authentic persuasion. Over 1,500 UGC reviews prove that.
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Rapid Amplification – Trend-driven platform: one viral video can spark thousands of orders.
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Community Connection – TikTok comments become follow-up stories, creating a dynamic loop of engagement.
How to Grab Your Own Fat & Weird Cookie
You’ve got options! Order through:
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TikTok Shop – Shop directly from their TikTok profile for seamless checkout.
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Amazon Shop – Fast shipping and Prime convenience for cookie delivery.
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Official Website – Build your own pack or choose curated collections, with FREE U.S. shipping on orders over $65.
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DoorDash – Craving cookies now? Check if same-day delivery is available in your area.
Final Crumble: Virality Meets Quality
Fat & Weird Cookie is a case study in how quality products and creative branding can spark viral success. From their quirky, oversized stuffed cookies to their TikTok-fueled fan base, they’ve proven that good cookies + great storytelling = sweet success.
Craving your own Instagrammable, melt-in-your-mouth cookie? Order today via TikTok, Amazon, their website, or even DoorDash—and join the delicious movement!