In the latest episode of Cookie Confessions, we sit down with Brad, the CEO and founder of Fat and Weird Cookie, to uncover the story behind one of the most unique cookie brands in the industry. From the brand’s origins to its viral marketing strategies, this episode is packed with fun, business insights, and behind-the-scenes details about running a cookie empire.
The Story Behind Fat and Weird Cookie
Brad shares how Fat and Weird Cookie got its name and the inspiration behind launching the brand. He recalls brainstorming ideas with his wife, Aubrie, before landing on a name that perfectly represents their over-the-top, fun, and unique approach to baking.
Beyond the name, Brad dives into the business side of things. He talks about what it takes to build a successful cookie company, the challenges of managing growth, and the difference between being a CEO and a founder. He also opens up about his hands-on role in the company and how he keeps the brand true to its roots.
Fun and Games with Brad
The episode isn’t just about business. Brad answers some entertaining and unexpected questions, like which cookie he would take to a deserted island and how many cookies he can eat in one sitting before needing to call a doctor. He even imagines a cookie campaign for president and what a cookie designed for aliens might look like.
To wrap up the episode, Brad plays a lightning round of rapid-fire questions, revealing his preferences on topics like sweet vs. salty, books vs. movies, and whether he’s a morning person or a night owl.
Watch the Full Episode
If you love cookies, business insights, and plenty of laughs, you won’t want to miss this episode of Cookie Confessions. Watch as Brad spills the dough on Fat and Weird Cookie’s journey, shares his personal experiences as a CEO, and answers some of the most entertaining cookie-related questions.
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